5 Common SEO Mistakes Hurting Your Traffic

The business world is getting more and more competitive with each passing day; they are leaning toward increasing the visibility and ranking of their website in search engine ranking. To get ahead of the competition, they are using SEO as one of the major tools to uplift their ranking in the SERPs. However, there are many issues which hurt the traffic. Among them, one of the issues that affect the SERP ranking is SEO. Some of you may wonder what are the common SEO mistakes. If you want to know about it, you have come to the right place. Here, we have given detailed insights regarding the 5 common SEO mistakes that hurt traffic. 

In this blog, we provide you with information on 5 common SEO mistakes, which include ignoring mobile optimization, keyword-related blunders, technical SEO errors, on-page SEO oversights and neglecting off-page SEO. Also, we give information regarding how to fix those common SEO mistakes.

1. Ignoring mobile optimization

The first common SEO mistake that hurts your traffic is ignoring mobile optimization. It refers to not updating or designing a website to work properly on mobile devices. In this era, the majority of people use the internet through mobile devices. Ignoring mobile optimization can be a grave SEO mistake because it can create a huge impact on business growth, user experience, customer engagement and online presence. It also has a bad impact on search engine ranking. So, to reduce those bad impacts, there are three key primary methods that are used to make websites more friendlier. Some of them are as follows:

1. Responsive design: This enables you to present the same page to both desktop and mobile users.
2. Dynamic serving: HTML changes with the change in devices, but the URL stays the same. 
3. Separate URL: You can change the different URLs for the separate desktop and mobile sites. 

The need for mobile design and functionality has become one of the crucial factors for success in this generation. Because of the facility of mobile design, the business can make a high profit in the very short term. If there is ignorance of mobile optimization, then there can arise several consequences. Some of them are as follows:

1. High Bounce Rate
2. Slow Page Speed
3. Poor User Experience
4. Negative Impact on Local SEO and Business
5. Lower Search Engine Rankings
6. Loss Of Mobile Traffic and Sales

How to fix them

After knowing the mistakes and their consequences, the next step is to fix them. So, we are here to give suggestions on how to fix the mistake of ignoring mobile optimization. Some of the solutions you can take to solve the problems are as follows:

1. Use Responsive Web Design
2. Test With Google Mobile Friendly Tool
3. Optimize Page Speed
4. Improve Mobile UX
5. Fix Mobile Usability Issues
6. Monitor Mobile Performance Regularly 

2. Keyword related blunders

Another common SEO mistake that can hurt traffic is keyword-related blunders. It is errors that happen during the keyword research, implementing and targeting that won't show the website's visibility and traffic. They are of many types. Some of them include keyword stuffing, targeting the wrong keyword, ignoring keyword intent, ignoring keyword placement and not monitoring keyword performance. If you have any blunders related to keywords, then your website may not appear at the top of the search engine result page(SERPS). By using the keyword many times, the reader can find it difficult to read the blog and can give negative feedback to Google. Keyword stuffing won't help to increase the rank in the SERPs. 

The next keyword-related blunders can be targeting the wrong keyword. Many people, especially the SEO teams, are focused on keyword research which has high competition in the market and has a maximum amount of search volumes. But when they enter into the real competition market, there is no way for the new site to compete with the other popular websites. As a result, the consequences can arise. Some of the consequences of keyword-related blunders are as follows:

1. Lower Search Engine Rankings
2. Decrease In Organic Traffic
3. High Bounce Rate
4. Poor User Experience
5. Missed Business Opportunity
6. Wasted Marketing Budget

How to fix them

By knowing the consequences, you want to know how to fix keyword-related blunders. Well, we are here to provide you with the information. Some of the solutions to fix the keyword-related blunders are as follows:

1. Fixing Keyword Stuffing
2. Fixing Wrong Keyword Targeting
3. Fixing Broad and High Competition Keyword
4. Fixing Poor Keyword Placement
5. Fixing Non-Updating Keywords
6. Fixing Ignoring Local Keywords

3. Technical SEO errors

Besides keyword-related blunders, the other most common SEO mistakes that hurt the traffic are technical SEO errors. It is a problem faced in the website's backend structure, which prevents search engines from properly crawling, indexing and ranking the site. There are several kinds of technical SEO errors. Duplicate content, image issues, slow load speed and poor crawlability are some of the major technical errors most of the people make. Those technical errors are easy to miss but may create a huge impact. Also, technical SEO is important to rank up in the search engines. 

Technical SEO plays an important role in website visibility, but in case there is an error in technical SEO, the website can be down and it becomes hard to rank up again. The downtime can contain lower ranking, reduced traffic and poor user experience. If the technical SEO error causes a problem, then there can be several consequences. Here are some consequences of technical SEO errors. They are as follows:

1. Decreased Organic Traffics
2. Crawling and Indexing Issue
3. Reduced Conversion Rate
4. Poor Mobile Experience
5. Security Issues
6. Lack of Rich Snippets and Featured Snippets

How to fix them

After knowing the consequences, you want to fix it. The question may arise, how to fix the problem? Well, we are here to provide the full details on how to fix the problem. To solve the issues, you may have to do the following things.

1. Speed Optimization
2. Mobile-Friendliness
3. Improve Internal Linking
4. Use Schema Markup
5. Use HTTPS
6. Fix Broken Links and 404 Errors

4. On-Page SEO Oversights

Along with technical SEO errors, another common SEO mistake that hurts the traffic is on-page SEO oversights. It is a common mistake that can be obtained during the optimization of webpages for search engines. Such oversights can adversely affect a website's capacity to achieve high rankings on search engine results pages (SERPs), resulting in decreased traffic, diminished visibility, and ultimately a subpar user experience. Furthermore, if you leave unaddressed, it can cause a loss of credibility and trust from users as well as from search engines. After losing credibility, it can become hard to recover ranking. 

On-page SEO encompasses the optimization of different components on a website to enhance its rankings, such as content, HTML coding, and site structure. Nevertheless, numerous website owners and marketers often inadvertently miss key elements of on-page SEO, which can negatively impact their initiatives. Some of the consequences of on-page SEO oversights are as follows:

1. Poor Search Engine Rankings
2. Decreased Organic Traffic
3. Weak User Experience
4. Low Weak Through Rates(CTR)
5. Missed Opportunity for Conversion
6. Long-Term Damage to SEO Health

How to fix them

By getting the concept regarding the on-page SEO oversights and the consequences. You might want to fix it. So, we are here to suggest how to fix the mistakes of on-page SEO oversights. Some of the solutions to fix the mistakes are as follows:

1. Optimize Title Tags and Meta Descriptions
2. Use Proper Headers
3. Improve Keyword Optimization
4. Write High-Quality, In-Depth Content
5. Optimize Internal & External Linking
6. Ensure Mobile-Friendliness

5. Neglecting Off-Page SEO

Lastly, the final common SEO mistake that hurts traffic is neglecting off-page SEO. It refers to the failure to implement the strategies outside of the website, which suddenly helps to improve the authority, credibility and ranking in search engines. Off-page SEO mainly consists of actions such as acquiring backlinks, engaging on social media, connecting with influencers, gaining brand mentions, and managing reputation. Due to these efforts, a website's authority, trustworthiness and visibility in the search engine rankings improve, ultimately driving more organic traffic.

Disregarding these initiatives can hinder your website's potential to achieve a high ranking, even if you have optimized your on-page SEO. Search engines such as Google view off-page elements (like backlinks from reputable websites) as a significant indicator of ranking. Some of the consequences of neglecting off-page SEO are as follows:

1. Lower Domain Authority & Trust Score
2. Poor Search Engine Rankings
3. Weak Brand Awareness & Online Presence
4. Missed Opportunities for Referral Traffic & Partnerships
5. Harder to Recover from Algorithm Updates
6. Poor Local SEO Performance

How to Fix Them

Finally, after knowing the consequences, you need to be curious to solve it instantly. But you have a question on how to fix it. Well, you can fix it in the following ways, which are listed below:

1. Build High-Quality Backlinks
2. Leverage Social Media for Brand Awareness
3. Encourage Brand Mentions & Manage Reputation
4. Engage with Influencers & Industry Experts
5. Optimize Local SEO & Online Listings
6. Monitor & Improve Your Backlink Profile

Why is Clickbenz the Best Choice for SEO Services?

At this moment, you must be familiar with the 5 common SEO mistakes that hurt the traffic. So, to remove those mistakes, you can find many more companies that provide the best SEO services. You may get confused about which one to choose. Among them, clickbenz can be the best one. As we told you, clickbenz can be the ideal one, but you may think, why only clickbenz? Why not others? To clear you on this point of view, here are some of the key reasons to choose clickbenz. 

• Customized SEO Service
• Transparent Pricing Plan
• Proven Track Record
• Positive Client Testimonials
• Comprehensive Service Offering
• Experience and Diverse Team
• Commitment to Client Success
• Positive Employee Environment
• Relevant Backlinks
• Cutting Edge Techniques

Conclusion

In conclusion, SEO plays a vital role in ranking the website in the SERPs. While doing SEO, many mistakes can happen, such as keyword stuffing, duplicate content, neglecting user experience, over-optimized anchor text and many more. Just to reduce those common mistakes, there are many methods. If not reduced at a certain time limit, it can cause huge trouble in ranking the website at the top of the SERPs and also hurt the traffic. 

In this blog, we provide information based on the 5 common SEO mistakes that hurt the traffic, i.e., ignoring mobile optimization, keyword-related blunders, technical SEO errors, on-page SEO oversights and neglecting off-page SEO. Also, we give detailed information on how to fix those common SEO mistakes. 

For further information regarding the various aspects of common SEO mistakes, feel free to check out some of our other blogs. Similarly, if you are in search of the best SEO company in Nepal, do check out Clickbenz Creatives. 

Also Read:

• Top Benefits of SEO for Businesses in Nepal
• Ultimate Social Media Marketing Checklist for 2025
  

FAQ

1. What are errors in SEO?

Errors in SEO refer to the mistakes made in SEO, which ultimately impact the website ranking, visibility and performance. Some of the errors in SEO are as follows:

Technical errors

• On-page SEO errors
• Off-page SEO errors
• Analytics and tracking issues
• Mobile and user experience issues

2. What is the main mistake of SEO that companies make?

The main mistake of SEO that many companies probably make is prioritizing keyword stuffing and technical optimization rather than focusing on high-quality content, user experience, and natural link-building strategies. This approach not only leads to poor user engagement and higher bounce rates but also increases the risk of search engine penalties, ultimately hindering long-term growth and visibility.

3. What is the biggest challenge in SEO?

One of the biggest challenges in SEO is to stay at the top of the search engine forever by applying many new strategies with the intense competition and also ensuring high-quality content. To achieve this, businesses must continuously adapt to algorithm updates, analyze performance metrics, and refine their SEO techniques to maintain their rankings in SERPs and online visibility.

4. Why is SEO so difficult?

SEO is very difficult because of intense competition, ever-changing search engine algorithms, the need for continuous learning and adaptation and technical sophistication. Due to these difficulties, it is one of the most challenging jobs for the SEO team.

5. How to find SEO errors on websites?

There are various means to find the errors in the SEO. Some of the tools which are used to find the errors in SEO are as follows:

• Utilize tools like semrush and Google Search Console
• Check for the technical SEO issues
• Analyze on-page SEO errors
• Check UX and core web vitals.
• Identify off-page SEO problems.